3 Tips for Marketing to Today’s Shopper

Think of items you’ve purchased in the past month. How and where did you purchase these items? Did you speak with anyone before, during or after the process? Now, think of how you would have shopped for these same items … Continued

Ditch the Booth Babes

The hidden gem exhibitors should tap into for every tradeshow Booth Babes: we see them time and time again – effortlessly running on “smart treadmills” at CES (somehow not breaking a sweat) or sporting QR code-emblazoned tank tops at SXSW … Continued