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Top Ten Ways to Improve Your CX Across Multiple Touchpoints

Top Ten Ways to Improve Your CX Across Multiple Touchpoints

  • April 17, 2021
  • By Brian Tervo, President & COO

Digital ad spending hit 142 Billion in 2020, and Morningstar forecasts show that could go as high as 160 Billion in 2021. Part of the growth is that it’s becoming more costly. Competition is fierce and that means brands have…Continued

Improving CX Leads to 8X Lift in Conversion for hhgregg

Improving CX Leads to 8X Lift in Conversion for hhgregg

  • April 2, 2021
  • By Needle

Take a look at how consumer electronics, furnishings and appliance retailer hhgregg leveraged their advocates to lift their conversions 8X.Continued

Use Your Best Customers to Help Holiday Shoppers

Use Your Best Customers to Help Holiday Shoppers

  • December 18, 2019
  • By Jordan Pusey

Are you in fear of Black Friday? As an ecommerce professional, you’re not sure how you are going to handle the large online volumes of the Holiday Seasons? And how do you do it but still maintain that truly unique experience…Continued

Needle Brand Advocates Drive Incremental Sales

Needle Brand Advocates Drive Incremental Sales

  • November 22, 2019
  • By Brandon Anderson

Kate is your typical customer and recently picked up a new hobby: amateur photography. Although smartphone cameras are getting better, the camera on her smartphone just isn’t cutting it anymore. She wants to see in her…Continued

Live Chat App – Which is the Best for Your Ecommerce Business?

Live Chat App – Which is the Best for Your Ecommerce Business?

  • November 15, 2019
  • By Jordan Pusey

There are literally thousands of website live chat apps out there. Most of them are simple tools for you to insert into your website. They range from easy to complex and have different functions geared to helping your online…Continued

Creative ways to include customer advocacy marketing in your plan

Creative ways to include customer advocacy marketing in your plan

  • July 1, 2019
  • By Brandon Anderson

Nothing in marketing is more powerful than a fan of your product or service talking about their positive experience to future customers. This little trick is used all the time in B2B marketing. That’s why you see logo…Continued

Live chat narrows shopper’s choices to increase sales

Live chat narrows shopper’s choices to increase sales

  • June 10, 2019
  • By Jordan Pusey

Today’s online shoppers are overwhelmed with choices and the product information presented to them. The number of choices along with the time it takes to research them all actually decreases sales and increases cart…Continued

Super Fans Build your Brand and Sell More

Super Fans Build your Brand and Sell More

  • May 15, 2019
  • By Needle

I’ve been talking about live chat for ecommerce for so long, I neglect the core value of Needle. This week as I talked with Needle customers, I’m reminded why Needle is successful.Continued

How much does live sales chat increase conversion?

How much does live sales chat increase conversion?

  • May 3, 2019
  • By Jordan Pusey

Ecommerce professionals know that live sales chat for your online store is a great way to offer your customer direct communication to you and your brand.  When casual buyers interact with an expert through live sales chat,…Continued

How to Measure Success of Live Chat on your Site

How to Measure Success of Live Chat on your Site

  • April 12, 2019
  • By Needle

Many ecommerce professionals are realizing the benefits of live chat for their online stores. Live chat provides a great way to provide customer service and answer sales questions about product and services instantly.Continued

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