Online shopper journey

Marketing efforts continue to throw more choices, more reviews, and more research in front of online shoppers forcing them into a never ending path of indecision.

google-searches

GOOGLE SEARCHES UP
FROM 5.3 TO 10.4

cart-abandon

SHOPPING CART ABANDON
RATE UP 70%


"Winning the Zero Moment of Truth" - Google

Shoppers want trusted advice

Online shoppers leave your site to seek out trusted 3rd party advice to help them narrow their options and make a decision.

trusted-advice

Needle’s Advocate Marketing Cloud shortens the online shopper journey by utilizing trusted 3rd party advocates to deliver trusted content, reviews and advice on your website.

Advocate Marketing Cloud

Needle’s Advocate Marketing Cloud allows your shoppers to connect with trusted 3rd party advocate content that improves performance in all stages of your marketing funnel.

marketing-cloud

Our Solutions

Advocates power trust

The number one motivator of advocates is to share their knowledge and expertise. This is the trusted source your shoppers are looking for when making purchase decisions.

Jason L.

High School Golf Coach, 3 Handicap

TaylorMade Advocate

More on advocates

Trust powers results

When you utilize advocates on your website you drive more traffic, increase revenue, improve loyalty and convert more often.

  • 70+

    NPS

  • +6-10%

    CONVERSION

  • 3advocates
  • +10-35%

    AOV

  • +5-12%

    REVENUE

Learn how to leverage advocate trust

Needle will show you how to harness the sales and marketing power of your advocates to drive revenue.